Intel is forming a new digital entertainment company focused on distributing premium movies directly to consumers over the Internet. The new ClickStar venture is partnership between Intel, actor Morgan Freeman and producer Lori McCreary. The service will let consumers access, pay for and download first-run, pre-DVD-release films and artist-created entertainment channels over the Internet to Intel’s digital home entertainment devices.
ClickStar will be led by former Sony Pictures executive Nizar Allibhoy. The company said it is working with top artists, producers and distribution companies worldwide to build a compelling slate of exciting films that will be available in theaters as well as online.
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