Bharti Airtel awarded a pan India contract to Ericsson for deployment of a single Interactive Voice Response (IVR) platform across all 23 circles. The three year turnkey and multi-million Euro contract includes designing, planning, systems integration and optimization services to enhance overall customer experience.
Ericsson said the new IVR solution will enable Airtel to deliver Services such as Voice SMS, Televoting, Call Management Services (Reach-me service / Missed Call Advisor), Caller Ring back Tone (CRBT) and VoicePortal among others on a faster time-to-market basis, reduce OPEX costs due to optimized network utilization, and increase security by creation of a layered architecture towards Interactive Voice applications.http://www.ericsson.com
