The France Telecom Group (Orange) and CANAL+ finalized a strategic partnership, which calls for CANAL+ Group’s acquisition of a 33.33% minority interest in Orange Cinema Series.
The deal ensures content production continuity for the Orange Cinema Series package and broader distribution for CANAL+ content. Orange will continue to distribute its multichannel package and related interactive services to its customers; CANAL+ will offer the package to all CANALSAT subscribers; and the partnership plans to make the service available to all interested operators; a more balanced business model thanks to wider distribution of the Orange Cinema Series service.
For Stéphane Richard, “This project with the CANAL+ Group is yet another illustration of the partnership strategy for content we presented in June 2010. Our goal is to promote the content of our production partners and to offer our customers innovative packages and services that build on the experience we have acquired in recent years and, of course, on our networks. To continue to develop the Orange cinema series package, of which we can be proud and which continues to be offered in its present form to our 400,000 customers, I know that we can rely on the formidable know-how of CANAL+ in the production and marketing of premium channels.”
For Bertrand Meheut, “This partnership with Orange, the ADSL market leader in France, is in line with our strategy of multiplatform distribution: making our offers as widely available as possible on all broadcast networks. This is a natural bridging of our respective know-how in technology and content production to make quality offers to all television viewers, accompanied by the most innovative services.”http://www.francetelecom.com
http://www.canalplus.fr/
