Telefonica Moviles Peru has begun promoting the ZTE i766, a handset with a live TV feature enabled by Telegent’s receiver silicon. Telegent’s TV feature allows consumers to receive the same free over-the-air analog programming that they receive on their television sets at home. The handset, branded with Telefonica’s Movistar logo, is available in all Telefonica retail outlets for 499 soles in prepaid mode.
Telefonica Peru is one of several operators in Latin America, including Mexico, Colombia and Venezuela, that are leading the way in offering TV handsets with live analog broadcast TV to consumers.
“The live TV feature differentiates our product offering and gives consumers what they want — access to their favorite programs while they are on the move,” said Gustavo Kitazono, director of strategic planning of Telefonica Moviles Peru.
http://www.telegent.com
