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Home » Disney Expands Use of its DIG Motion Video Application

Disney Expands Use of its DIG Motion Video Application

July 13, 2003
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Walt Disney Internet Group is expanding the use of its proprietary DIG Motion video technology to the Movies.com and Abc.com sites. After a one-time activation process, DIG Motion technology automatically launches full-motion video clips, typically lasting one to three minutes, when a consumer visits a participating site. Video is pre-downloaded directly to users’ computers so there is no buffering, streaming or waiting. The technology first debuted on ESPN.com in February 2003 and has since been activated by more than 1.8 million site visitors and it averages 800,000 views daily.
http://www.dig.com

  • Walt Disney Internet Group’s DIG Motion video technology pushes Windows Media Encoder 9 Series content down to a viewer’s PC several times daily. The video will play automatically when logging on to ABC.com, ESPN.com, or Movies.com.
  • The Walt Disney Internet Group operates data centers in Seattle and Orlando. It’s 2,000 servers handle about two billion page views per month.

  • In May 2003, The Walt Disney Internet Group named Marianne Marck as vice president of engineering. She previously was senior vice president, technology infrastructure, for CNET Networks. Prior to her tenure at CNET, she served as manager, dataserver engineering, at Sybase. The Walt Disney Internet Group provides operational management for Disney’s Internet affiliates, including Disney.com, ESPN.com, and ABCNEWS.com.

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