In just five years, total mobile network traffic has skyrocketed 129%, according to Verizon’s inaugural Consumer Connections Report, which analyzes data that highlights consumers’ increased dependence upon connectivity by examining the most popular apps.
Key findings include:
- City-level monthly mobile smartphone usage grew 34%, increasing from an average of 11.5GB per line in January 2022 to 15.5 GB per line in November 2023
- Home Internet subscribers on Verizon’s 5G and LTE Home grew to nearly 1.9 million consumers at the end of 2023, a year-over-year increase of 111%
- 47% of consumer mobile traffic was devoted to video in the second half of 2023, according to third-party data sources
- Video-sharing platforms dominated in time spent daily on the app and weekly mobile usage, in looking at the most popular apps
- Moving across state lines peaked in 2021, according to the number of Verizon accounts that started the year in a state and then left for a different state during the year Consumers are leaving New York and California for warmer climates, lower costs of living and more space
- The most frequent state-to-state moves out of New York were New York to Florida, New York to New Jersey, and New York to North Carolina.
- The most frequent state-to-state moves out of California were California to Arizona and California to Texas
Source: Verizon