Etihad Etisalat, Mobily, has selected Ericsson to introduce 4G/LTE 1800 in the Western region of Saudi Arabia and to transform and expand its 2G, 3G network for improved coverage and speed with the delivery of end-to-end network features (radio, core and service layer charging). Financial terms were not disclosed.
“As the uptake of smartphones increases in Saudi Arabia, so does the demand on connectivity and advanced services, and it becomes increasingly important to ensure that the network performs well in order to maintain subscribers’ loyalty,” said Ali Eid, Head of Ericsson, Saudi Arabia. “Mobily’s strategic business objectives have always ensured that the company deploys the most advanced technology available in order to maintain subscribers’ satisfaction. Armed with Ericsson’s scalable and innovative solutions, Mobily will not only be able to accommodate the additional pressure on the network expected during Hajj, but will also be able to provide subscribers with an enhanced mobile experience throughout the year.”
